This Florist has it on the ball!!

This is a good one - Customer service KUDOS to Aberdeen Florist.

I'm from the Aberdeen area. And this florist has been around for years!! Since I left home (college and then my own job/home in Charlotte), I have used this same florist to handle my Mother's Day flowers. They are in the same town, I've known them for years and trust them to handle my 'order' correctly.

And since it's getting close - ordering Mother's Day flowers is on my to do list.

They beat me to it!! This was great!

A very nice lady called me - introduced herself as ___ from Aberdeen Florist. I was a little thrown. Then she told me she could see in her database I had ordered flowers for my mother the past few years and she was calling to remind me that Mother's Day was coming up soon and just wanted to make sure I didn't wait too long and have to pay a rush charge.

Sneaky!

My immediate response was: "Well, let's get this done right now".

To myself I was thinking: I have to order them anyway - and since I've already broken my current project to answer the phone - let's get it done.

Naturally, she was ready for that response. She told me what I had ordered last year and what the price range was for the same thing this year, or she could give me some options if I wanted to change, and even started suggesting delivery dates to fit delivery to my mother's office instead of home. She even had my credit card number on file (only showing the last 4 digits on her screens - very good), so I didn't have to find a card.

It was great - in a few short minutes the whole thing was handled - ahead of time and very easily.

Imagine - a florist who keeps up with their customers, takes the time call and remind them of pending 'flower' events and is prepared to handle the transaction right there and then WITHOUT ever asking - point blank - me to purchase anything. She was only "calling to remind me" of the coming holiday.

So - what can YOUR company learn from this one???

.